How SAP Got 1.7 Million Members in Its Online Community

Posted by Timo Elliott on Tuesday, August 4, 2009 · 4 Comments 

Both Business.com and SAP Info have great interviews with Mark Yolton, Senior VP of SAP’s 1.7 million-strong Community Network.

Mark Yolton, SVP of SAP Community Network

Mark talks about how to create a feeling of community, how SAP leverages technology like Twitter, Facebook, and Flickr, and what his team does to measure the success of their initiatives.

SDN - SAP Developer Network - http://sdn.sap.com
BPX - Business Process Expert Community - http://bpx.sap.com
BOC - Business Objects Community - http://boc.sap.com
SAP EcoHub - http://ecohub.sap.com
UAC - University Alliances Community - http://uac.sap.com
SAP TechEd & SAP Tech Tour - http://sapteched.com
SCN - SAP Community Network - http://scn.sap.com

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4 Responses to “How SAP Got 1.7 Million Members in Its Online Community”

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  1. Is community the next step for vendors? | AccMan says:
    August 7, 2009 at 17:28

    [...] Many of them still exist. Today I see a different trend. The best example I know is the SAP Community Network. I am a member and SAP Mentor so have a good amount of knowledge about what it does and how it [...]

    Reply
  2. The ’social enterprise’ comes of age says:
    November 24, 2009 at 20:26

    [...] that he calls the “borderless enterprise.” It’s worth noting that his community has almost two million [...]

    Reply
  3. The 'social enterprise' comes of age | IT Project Failures | ZDNet.com says:
    November 25, 2009 at 15:00

    [...] the “borderless enterprise.” It’s worth noting that his community has almost two million [...]

    Reply


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